Joey Armstrong may be one of the industry’s leading digital marketers today, but he understands how hard it can be to get a job in the online marketing industry. Today’s post will provide some guidance for those starting out so that they to can enjoy a career in a field that they love.
The first step in getting a marketing job is feeling confident that marketing is the proper industry for your personality. Marketing professionals that thrive are creative minded. They can earn their degrees in either marketing or business. A marketing prospect can put themselves in a better position with an advanced knowledge level in graphic design, writing or programming. Before ever applying for a job, marketers should look to get certified in Google analytics and take different courses to learn how to interpret online data. The best marketing professionals can benchmark where a brand is today and utilize data to form a winning marketing strategy.
Joey Armstrong suggests that any aspiring marketing professional takes the time to read up on the latest industry information. There are many blogs like the Moz blog, which detail different updates in online marketing and explain the most important factors to be aware of when marketing a business online. These blogs will provide a person new to the industry with the proper background to ask informed questions during the interview process. This is critical. One easy way to blow an interview is to come to it unprepared. An aspiring internet marketing professional should do their homework on the company they are interviewing with and ask relevant questions. This will impress the hiring party more than many realize.
Building your network of professionals is crucial. Marketers should take the time to reach out to anyone they know who is in the marketing field and ask them for advice. People with established careers are usually happy to help their fellow aspiring marketers. Joey Armstrong has helped many a marketer find open positions by utilizing his contacts. There’s no shame in reaching out for help. It also shows that an aspiring marketer is hungry and willing to put in the work to get the job they want.
Finally, the best way to get an internet marketing job is to work on small internet marketing projects. Try building a personal website and handling the SEO for it. You can also create social profiles and do different mini tests that will help you when the time comes to work for a client.